Dr. Alec Price-Forbes is a Consultant Rheumatologist and the National Chief Clinical Information Officer (CCIO) at NHS England. He spent over 18 years as a consultant and CCIO at University Hospitals Coventry and Warwickshire NHS Trust, alongside serving as an Honorary Lecturer at Warwick Medical School. His work centers on deploying integrated electronic patient records (EPR) and modern IT platforms to advance population health, personalized medicine, and preventive health. As a key national digital leader, he actively drives the governance of emerging medical AI technologies across the health service, recently spearheading national directives to regulate and manage the deployment of unregistered AI scribing tools to ensure clinical safety and data protection compliance.