Alec Price-Forbes is the National Chief Clinical Information Officer (CCIO) at NHS England, where he provides national clinical leadership for digital transformation and the adoption of health information technologies across England's healthcare system. He works to ensure that digital innovation is aligned with the needs of clinicians and patients, supporting the delivery of safer, more efficient, and more connected healthcare services.

As National CCIO, Price-Forbes advises on the development and implementation of national digital health strategies, including electronic patient records, interoperability, clinical decision support, artificial intelligence, and the effective use of healthcare data. He collaborates with healthcare professionals, technology leaders, policymakers, and NHS organizations to promote clinically led digital transformation and improve the usability and impact of digital systems across the NHS.

Alongside his national leadership role, Price-Forbes has extensive experience as a practicing clinician and clinical informatician. His work focuses on bridging frontline healthcare with digital innovation, ensuring that technology enhances clinical workflows, patient safety, and the quality of care while supporting evidence-based decision-making.